US Consumer Finances in Distress
A large segment of Medical Tourism is patients seeking cheaper treatment without compromising on quality (if possible).
A key driver for this in the US market is state of household finances (Daily Telegraph article) and the amount of cash available for discretionary spending. Discretionary spending is not just SUVs but also purchasing annual medical insurance. Both are being squeezed.
Importantly businesses are retrenching in this area as well and are looking to examine, reduce or close medical benefits packages. Generally this situation is most pronounced with lower wage employees, the self-employed and contractors.
For medical tourism companies this opens opportunities, however patients in this situation require even more sensitive management as they balance tight finances with medical obligations.
A key driver for this in the US market is state of household finances (Daily Telegraph article) and the amount of cash available for discretionary spending. Discretionary spending is not just SUVs but also purchasing annual medical insurance. Both are being squeezed.
Importantly businesses are retrenching in this area as well and are looking to examine, reduce or close medical benefits packages. Generally this situation is most pronounced with lower wage employees, the self-employed and contractors.
For medical tourism companies this opens opportunities, however patients in this situation require even more sensitive management as they balance tight finances with medical obligations.
